EVERYDATA™: The Misinformation Hidden in the Little Data You Consume Every Day
EVERYDATA explains, through the eyes of an expert economist and statistician, how to understand all the "little data" you see each day, from newspaper headlines and weather forecasts, to stock reports and election polls.
John's book is filled with countless examples of people misinterpreting data – often with catastrophic results. For example:
The Space Shuttle Challenger exploded because of a limited sampleset
The media uses misleading forecasts to report on elections
Attorneys faced a $1 billion jury verdict due to outlier data
Pregnant women avoid caffeine because they interpret correlation as causation
EVERYDATA will give you concrete ways to understand all of the data around you, so you can make smarter decisions at work and at home.
Praise for EVERYDATA
Praise for the book
“...should be required reading in high school and for every journalist and journalism student in the universe.” — Arkansas Business
“...entirely engrossing and entertaining from the start.” — 800-CEO-READ
“Enlightening and educational, Everydata is a ‘must-read’ for the twenty-first century.” — Midwest Book Review
"This book educates readers on how to navigate the increasingly dense information environment… [Johnson and Gluck] hit key points on the importance of information literacy today." — Publishers Weekly
“a tour-de-force of statistical literacy.” — BoingBoing.net
“The authors of EVERYDATA have masterfully distilled an applied statistics textbook into a ‘best of,’ highlighting the most relevant and valuable parts we all need to navigate today's world of big data. I cannot recommend this book enough.”
– Joshua D. Wright, professor of Law and Economics, George Mason University and former commissioner, Federal Trade Commission
“Access to data is a critical driver of knowledge, curiosity, and innovation. But we need to understand how to interpret the data to tap into the wealth of possibility it creates. John and Mike are helping to spread that wealth by teaching us how, in everyday language, to confront the deluge of data we receive every day. An invaluable read!”
– Bradley Horowitz, VP, Photos and Streams at Google
“With fun and verve, John and Mike take us through the essential steps to becoming a sophisticated consumer of the data that surrounds us. Don’t be fooled by the cheerful tone and the lack of grandiose claims: if they succeed in educating us (and I am sure they will), the result will be more discerning consumers, better stewards of their own health, and, most importantly, a better democracy.”
– Esther Duflo, professor of Economics, MIT, and co-founder and co-director, J-PAL
"In today’s data-saturated world, knowing how to use and interpret data is a true strategic advantage. In EVERYDATA John and Mike walk us through how we should and shouldn’t use data to make decisions in our lives. They do it simply, clearly, and with unexpected humor! I can’t imagine a more relevant read."
– Paul Walsh, VP of Weather Analytics and Meteorologist, The Weather Company